ABEL

ABEL

Following a failed search for a natural perfume that was chic, modern and long lasting. Abel was founded in Amsterdam by New Zealander Frances Shoemack with a simple goal - to create the world’s best natural perfume

At Abel they believe in the power and beauty of scent. Its ability to enrich daily life in a way nothing else can. Believing that indulgence doesn’t need to have a negative impact on the earth, its inhabitants, or us

Abel launched its first fragrance in 2013. Five years on and with a growing team and fan base, they bring the world a selection of natural unisex perfumes that are modern and long lasting (no compromises)